4 Smithfield Street, 12th Floor, Pittsburgh, PA 15222     P. 412.288.9901     F. 412.288.9902

LATEST BODYMEDIA PATENT STAKES BROAD CLAIM IN U.S. HEALTHCARE SPACE; LOCATION AND COMFORT OF WEARABLE BODY MONITORS IS KEY TO NEW IP

March 26, 2003

Pittsburgh, PA (March 26, 2003)—BodyMedia, Inc., a leading developer and provider of continuous body monitoring applications for clinical and consumer healthcare markets, announced today, that it has been awarded United States Patent No. 6,527,711, entitled "Wearable Human Physiological Data Sensors and Reporting System Therefor." The patent covers the design and application of wearable computers containing physiological sensors, shaped for user comfort and mobility. The patent is extensive and provides BodyMedia with significant commercial protection for its current and future products.

"We are extremely pleased that we have been granted such broad patent protection regarding the placement of physiological sensors and computers on the human body," said Dr. Astro Teller, chairman and chief executive officer of BodyMedia. "This patent, as it relates to our core competencies, is a key asset to our intellectual property portfolio. It lends considerable commercial protection to our products and our partners, and is the next step in our strategic plan to obtain global patent protection for our wearable body monitoring platform, sensor fusion methods, and associated health management applications."

Headquartered in Pittsburgh, Pennsylvania, BodyMedia makes wearable body monitors and easy-to-use software that collect, store, process, and represent body data such as calories burned, caloric intake, activity levels, sleep states, and other important physiologic and lifestyle data. BodyMedia's monitors are small, body conforming, and lightweight and can be worn for many days at a time, creating accurate physiological records of the wearer. BodyMedia develops these products as well as customized software applications for a wide range of clinical and commercial markets, including weight management, fitness, diabetes management and assisted living.

About BodyMedia, Inc.
Headquartered in Pittsburgh, Pennsylvania, BodyMedia provides healthcare professionals with advanced metabolic assessment and behavioral therapy solutions for the treatment of obesity, diabetes, and CVD. By increasing patient self-awareness of activity and sleep habits, particularly persons living with diabetes and obesity, BodyMedia’s SenseWear® product line enables health practitioners to better promote behavioral change. For more information on the SenseWear® Body Monitoring System, and the new “MBA” offering, contact the sales department at 412-288-9901 or visit www.bodymedia.com.

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